Instagram is a mobile app which allows users to immediately capture and/or upload images and then edit them in a snap using an exclusive set of filters, as well as a custom tilt-shift feature (3-D effect) that sets them apart from other apps. It’s gaining popularity quicker than any other mobile application and is the most likely reason why the person in queue next to you at Starbuck’s is snapping a photo of their pastry display with no obvious reason. Instagram is addictive and has an entire population of iPhone and Android users who are hooked. Where the public is your company should be following.
If you’re the CEO of your business or the person who is responsible for branding and social media, you ought to have access to these six reasons why Instagram is the perfect platform for your company:
- Instagram is Instantaneous There is no waiting around until you return to your office or at home cheap likes for instagram to maximize the benefits of Instagram to build brand. Using either your iPhone or Android to take the photo, editit, upload, post a comment (remember to include #hashtag keywords) and then share the image from your brand’s profile within seconds.
- No Duplicate Accounts Needed In contrast to Facebook and Google+ where you’re required to set up a lengthy personal profile before you are able to create a brand page however, you can immediately join as an individual brand on Instagram without any consequence. It’s fairly simple to procedure to set up.
- Everyone Has an Inner-Photographer A lot of business proprietors aren’t sure with regards to using social networks to grow their customer base for the majority of the time because they don’t have the ability to communicate or understand how to develop their creativity for content marketing. Everyone loves taking pictures and lets face it, nearly everyone believes that we have a talent behind the camera. While darkroom results often aren’t the case, the speed and ease of editing that is guaranteed by Instagram will transform you into The Herb Ritts of the marketing of your product or service’s content.
- It Makes Your Brand Look Interesting This is the wonderful thing that Instagram can offer to showcase your business or product. Instagram filters can make office equipment suppliers, garbage removal services as well as internet marketers appear cool. Use Instagram to promote your product/service and even your company’s culture by taking candid office moments. Instagram albums are a way to express the personality of brands in a way no other sharing network has managed to do so far.
- Create a Location Page for Your Business Google Places and the new Google+ Local Pages to businesses have proven the importance to have a physical address associated with your brand’s digital presence. Instagram’s integration with Foursquare’s Foursquare location database lets you Geotag the location the photo took from (i.e. your business location) that allows it to be included on the page for location on Instagram. If people are browsing Instagram photos in relation to location and come across an item from your business that they like within your area, you may get a new client. If a location is not available, you may add your business to the Foursquare or Instagram database.
- It’s Easier to get Followers Because you can’t share URLs on Instagram and the general public won’t feel bombarded by spam when they follow your brand account. If you frequently post interesting images that feature your service or product on Instagram, customers will more inclined to follow your account there than on another Social Network. It is much easier for you to create brand recognition with a bigger fan base. Because Instagram is able to connect with your Facebook and Twitter pages, it will help those social networks grow for you , too. Similar rules to social media marketing apply however – interact with (comment”comment” and “like”) and follow your customers FIRST. On Instagram, they actually follow them back. Conclusion: While it’s not offering the linking opportunities that many internet marketers are overly in love with, Instagram is the easiest and fun social sharing network available. it’s a powerful tool for developing your business image and getting your brand recognized by your customers on the internet.